About Us
Strategic Thinking
Unique, forward-thinking marketing strategies
Strategic Thinking
Unique, forward-thinking marketing strategies
Cross-Channel Expertise
Mastery across all major digital and traditional media
Cross-Channel Expertise
Mastery across all major digital and traditional media
Proven Track Record
Demonstrated success with diverse, high-impact campaigns
Proven Track Record
Demonstrated success with diverse, high-impact campaigns
Customer-Centricity
Always pushing the envelope towards customer-centric conversations
Customer-Centricity
Always pushing the envelope towards customer-centric conversations
Strategic Marketing
Connecting the dots from technology to business
Shivesh Vishwanathan founded FocusFew Consulting after a dynamic career that spanned engineering, product management, and marketing functions. As the head of product marketing, Shivesh spearheaded Persistent’s enterprise products in cybersecurity, device management, cloud infrastructure, and data analytics, which it had acquired from HP, Citrix, and Intel. Previously, Shivesh headed global marketing of Harbinger’s IT services and products in the eLearning, LMS, and HR Tech areas.
Shivesh is an avid writer and speaker who has multiple blogs, bylines, media interactions, and speaking engagements on technology, strategy, and marketing to his name.
FocusFew is a strategic marketing consultancy that works with C-suite executives and marketing leaders to develop, position, and promote products and services. FocusFew brings research-based rigor, global market focus, and strategic perspectives to technology companies competing globally.
Shivesh Vishwanathan
Founder and Managing Director
Meet our team
Mandar Kulkarni
Chief Customer Success Officer and Head of Research
Ashwin Potnis
Strategist – Content and Messaging
Our Core Values
Competence
Continuously learn, always hire A-team, broaden your view, and adapt best practices
Commitment
Always track, keep clear communication, persevere, follow-up, and own your work
Courage
Be curious, responsible, open, honest, and a kind team player
